Invest in Addi.fit

Revolutionize the way shoes are designed,
manufactured and commerced.

Join Us

To date, footwear is one of the most consumed products in the world, thanks to:


Wide variety of products available for people needs


General increase in the retail culture


Digital shopping

Since the 19th century, shoe manufacturing technology has evolved, but production methods have remained almost the same.

Now it’s time to change

A completely new footwear manufacturing paradigm is now achievable thanks to increasing digitalization, A.I., industry 4.0, additive manufacturing and cloud technologies.

A sharing place where the needs of people and the ideas of the designers could become real time made customized shoes to create value for the whole community.

Make it possible

The challenges

  • High costs and complexity to purchase customized shoes

  • Lack of real-time data & data driven design approach

  • Millennials love customized & self representative things

  • Lack of design freedom

  • Lack of an additive shoes designers ecosystem

  • Technology readiness

Our solution

A digital manufacturing platform to connect people with the shoes they desire.

From a foot picture taken with a Smartphone and a Designer’s 3D shoes project to a real-time made shoes enhancing A.I., Computer Vision and 3D printing technologies.

Does it look too much complicated? Well is not and we’re ready to show you that!

Check it out

How to do that?

To reach the target we splitted the project in 2 Macro Phases and 4 incremental steps, each step is preparatory to the following one and generates income itself. We are now focusing on Phase 1. We have launched our first tool Itfits! which helps people to find the best size taking one picture of the foot with the smartphone. This is possible thanks to our proprietary “FitRank” algorithm which generates a 3D foot model and the comparison with Brand’s shoes.

I want to know more

Footwear Market will value 405,15 billions in 2022 and digital commerce is projected to account for 17.0% of all retail sales within the next five years.

Source: “Forrester Data: Online Retail Forecast, 2017 to 2022”

We are searching for Smart Seed Stage Investors to revolutionize the way Shoes are designed, manufactured and commerced.

Want to know more about the project, the team, the roadmap, the market opportunity and the financial projections?
Contact us filling the following form. We will be back to you soon.